RedBalloon Founding Director
Considered one of Australia’s tech success stories Naomi Simson founded RedBalloon in 2001. From just an idea and persistence redballoon.com.au and redballoon.co.nz have now served more than three million customers. She has many labels: entrepreneur, speaker, director, mother, author, blogger, innovator and a passionate individual to name a few. In addition to this list Naomi is also a TV personality on Network TEN's Shark Tank – to return for a second season in 2016. She is committed to making the world a happier place and does so via her blogging having written more than 900 posts at naomisimson.com since 2006 (which attracts 100,000 visits a year). Naomi is a LinkedIn Influencer with over one million followers, and a much sought after speaker. Her most recent book “Live what you Love” is a best seller.
Naomi is a Director of SaaS Redii.com, a business she is incredibly passionate about that is doing great things for the future of workplaces in Australia, New Zealand and globally. Naomi is a popular and passionate public speaker on entrepreneurship, motivation, reward and recognition.
Naomi can be contacted via her blog.
RedBalloon Founding Director
Peter is an accountant by profession spending some 11 years with Coopers and Lybrand (now PriceWaterhouseCoopers) in Australia and overseas. In 2001, Peter co-founded RedBalloon with Naomi. Peter most notably created and developed GoDo Pty Ltd - a real time online booking software platform for experiences and activities. This platform was a first of its kind globally, with Peter managing the sale of this software to WOTIF Ltd in 2010.
Peter and Naomi still co-own the business and both sit as non-executive directors on the RedBalloon Board, bringing their wealth of professional knowledge and experience to this growing Australian businesses.
In addition to his ongoing involvement with RedBalloon, Peter contributes his expertise to various corporate and community entities. Peter chairs the advisory board for CSBA - Customer Service Benchmarking Australia. The company is Australia’s leading organisation focusing on the measurement of customer excellence. Peter is also CEO and part owner in high growth FinTech company Skaffold. Under Peter's direction, Skaffold has produced a world leading web based App that enables retail investors to build a portfolio of ASX and global stocks.
Away from the boardroom, Peter is an advisor to international fashion label Realisation Par, and provides pro-bono advice on a range of digital and business strategies to community, corporate and sporting organisations. These include the Melbourne Cricket Club and the Lorne Aquatic Club where he chairs the finance and funding committee for the Point Grey redevelopment project. Peter is also a passionate mentor to several young entrepreneurs.
Peter is an avid snow skier, fly-fisher and competitive road cyclist…. and the more remote the better! He has a passion for being up in the air, so needless to say his favourite RedBalloon experience is a helicopter flight.